FOLLOWING THE CROWD OR MAKING INFORMED CHOICES? THE IMPACT OF HEURISTIC AND PROSPECT BIASES ON PORTFOLIO MANAGEMENT AND PERFORMANCE: EVIDENCE FROM PAKISTAN’S STOCK MARKET DOWNTURN IN 2022. International Journal of Business and Management Sciences, [S. l.], v. 4, n. 1, p. 203–221, 2023. Disponível em: https://ijbmsarchive.com/index.php/jbmis/article/view/381. Acesso em: 19 apr. 2025.